Consultants, Executive Coaches, & Service Providers Who Want To Sell To The Lucrative B2B & Nonprofit Markets:

ARE YOU READY TO MAKE MORE MONEY WITH 1 CLIENT THAN MANY WOMEN BUSINESS OWNERS MAKE IN AN ENTIRE YEAR?

Nothing’s worse than thinking about your business all the time . . . and wondering when it’s going to finally take off, and make you more money.

Yet, the right solution never comes.

You’ve figured out by now that relying on online marketing strategies don't produce enough high-paying clients.

You know that you're working too hard to find clients, and you’re tired of running into price resistance because you know you should be targeting a higher level clientele that can afford to pay you what you're worth.

And, the truth is, that all the hours, and money you’ve spent on marketing has never produced many leads or new clients.

IT IS POSSIBLE to consistently book 5-figure (even 6-figure) contracts . . . create your first-ever 6-figure year . . . and make more money with one client than most women business owners make in an entire year. 

But let's be real. Your dream isn't to acquire more clients, and make more money. 

It's having the freedom you long for, the reason you went into business in the first place. It's to spend more time with the ones you love, and being able to see them more often if they live far away. It's to have the space in your life to take a mid-afternoon hike to uplift your spirits, and health . . . to experience peaceful weekends to read, cook, write, or go to a luxury spa for a healing massage . . . or to take that long-awaited European vacation with a friend.

Whatever your tender dreams are, these are the reasons why your business must work.

Fast Track Results Client Acquisition School teaches you PROVEN sales and lead generation techniques that will get you higher-paying B2B and nonprofit clients, so that you can do all those things you long to do.

Over the last 25 years, $30 million in sales has gone through my hands acquiring contracts from Fortune 500, Mid-sized, and even Small businesses. I have been quietly consulting clients that pay me an average of $30,000 to work with me each year. 

This training comes with a “30-Day 100% Rapid Results Guarantee.” If you feel that the techniques that you learn will not help you find new prospects . . . help you be successful at closing high-dollar contracts . . . or you don't think the potential ROI is astounding (10x more, 20x more, lifetime value), I will give you 100% of your money back. 

The background story why I'm offering this training now . . .

I’ve been wanting to create "real" sales training for years, and always resisted.

Yet, it's time, because I want to catalog all that I know about client acquisition, and making high-dollar sales.

After being in business for over 30 years, I am ready to share my pioneering approaches to establishing buyer relationships, implementing a powerful value-based marketing campaign, closing high-dollar deals, and other elements that have made my own strategy consulting practice so effective, lucrative, and has allowed me the privilege of working fewer hours . . . while making more money . . . and adding to my investment accounts every month.

A lot of people may be able to help you build your business. But my intent is to help you build a practice which creates wealth, and delivers you a desirable lifestyle. That's why I’ve created Fast Track Results Client Acquisition School. 

What’s In It For You

Here are just some of the areas where your life, and business success will improve as a result of this training experience:

• Improve your life balance by working less
• Make more money in less time
• Make more impact in the world through your work 
• "Break into" the lucrative B2B and nonprofit marketplaces
• Create your most dramatic value proposition
• Find your content "sweet spot" that demonstrates your value proposition
• Develop a powerful and memorable brand
• Develop a focused marketing and lead generation plan that doesn't overwhelm you
• Create powerful marketing collateral
• Find and identify the true economic buyers faster
• Create a trusting, peer-level relationship with buyers
• Create winning proposals
• Maximize your fees
• Gain referrals continually
• Acquire forms and templates to maximize your efficiency and implemention

Specific Topics Covered In This Training

This training is about how to acquire new clients. It includes key elements you need to have in place to achieve the success you deeply desire.

• Positioning
• Value Proposition 
• 7/30-Second Engaging Introductions
• Content/IP
• Find Prospects
• Business Model Design
• Target Client Criteria
• Target Client Qualification/Disqualification
• Lead Generation
• Reach Prospects
• Cold Letters & Calls
• Marketing Objectives, Budget, Tactics
• Lead & Lag Indicators
• Marketing Collateral
• Credibility
• Value Marketing Campaign
• Buyers' Journey Marketing Messages & Tools
• Referrals
• Strategic Alliances
• Penetrate New Markets
• Buyer Psychology
• Language of the Sale
• Issues Discussion
• Needs Identification
• Proposal Writing
• Value-Based Fees
• Closing
• Objections

Components of the School

1. 8x8x8: It is an eight-week program, with eight training modules, delivered over eight hours of either live, or pre-recorded video training sessions, which cover every aspect of client acquisition, from honing in on your value proposition, identifying prospects, establishing relationships with buyers, developing a focused, doable marketing plan, how to control conversations by identifying behaviors of buyers, overcoming objections, to closing the deal . . . and much more.

2. MANUAL: The Fast Track Results Client Acquisition School Manual contains every form, script, template, and job aid discussed in the program, from phone scripts, to a marketing plan template, to a proposal template, to calculating ROI, and actual examples from my own business . . . and many, many, many more.

3. PRIVATE FACEBOOK GROUP: This group is a place to experience community, support, and get any questions you have about the content answered.

4. FIRST 10 PEOPLE: 60-Minute Individualized Pre-Session with me to maximize your value. The preparatory work includes working on your value proposition, content strategy, pricing strategy, referral sources, and whatever else you want to talk about during our private time together.

I wasn’t ready to offer this type of training until this point in my own career. 

After fifteen years of operating my own consultancy . . . trying countless things that didn't work . . . figuring out what did work . . . and having the experience of eight years of coaching and mentoring women business owners in countless industries, in all aspects of business development (strategy, marketing, sales, operations, mindset, financial management) throughout the U.S.A., Canada, and the United Kingdom . . . I am ready to reveal my proven strategies and tactics to acquire new clients :)

IMPORTANT

The Fast Track Results Client Acquisition School is something that I’m passionate about.

But for you to be successful, I know that, ironically, I have to put limitations on the availability of this program.

The time to enroll is severely restricted. You must register promptly to attend.

Need A Powerful, Proven  System To Acquire New Clients?

>> You can register now by clickety-clicking the blue buttons below.

>> If you want to read more detail, go to the red arrows below.

This is the smartest stuff I know. I hope to see you in the program!

Warmest regards, and best of success to you,

Bonita Richter, MBA

President, Profit Strategies

You Could Have So Many More Leads and Sales

It is simply these TWO things that hold back so many talented women business owners.

Because the truth is, if you only get these two aspects of your business even slightly well-handled . . . your business will quickly multiply and take off.

You might already know that I consult corporate clients on sales, and business growth, as well as women business owners.

Quietly, we've generated awesome results, which have truly amazed me beyond my own expectation, and have consistently wowed my clients.

We've nailed it. We're on to something.

I'm talking about results like:

• Increasing revenues from $3 million to $4.2 million dollars in 12 months
• Starting from ground zero in a start-up and achieving $1.5 million in sales the first year in business
• Creating $20K+ offers that sell without needing complex marketing funnels
• Going from billing $225 per month to $2,500 per week (week after week after week)

. . . and the list goes on and on.

"Bonita brought new insight. She was critical helping us define three key strategies priorities to become more successful long term. We started seeing impact on the top and bottom lines immediately and increased sales over $1M in less than 12 months."

-Patricia Squier, Kirkey Roofing, Inc.

"I exceeded my $30,000 goal and sales ended up being $32,514. Within 60 days my sales were over $50,000!"

-Kathy Pedersen, On Occasion Catering

Fix Your Leads & Sales Problem Forever With Ease

Many small business owners are uncomfortable developing their business because they were never taught how to do it. Fortunately, business development, like other skills, can be learned, mastered, and sharpened.

The results my highest paying clients have experienced from these sales strategies have been mind-blowing.

THESE TRAINING MODULES SHARE HOW LAST YEAR I WORKED AN AVERAGE OF 16 HOURS PER WEEK AND DOUBLED MY SALES, INCOME, AND THE AMOUNT I TUCKED AWAY IN SAVINGS.

This sales training program will reveal the exact steps for creating a transformational shift in your business . . . and . . . achieving a sales goal you desire. 

It's crammed full with my very best field-tested, step by step strategies that you can put to immediately. 

Here's What's Included . . . 

The Fast Track Results Client Acquisition School offers a powerful business development and sales approach . . . made simple, simple.

Most of your ability to make sales and attract the right kind of clients who are willing to pay higher prices will simply come down to having a differentiated value proposition, and how well you're positioned within your market and industry. 

If you're struggling to enroll clients even at the lowest level your offer . . or if you don't know how to communicate the worth of your products or services within a few seconds of interaction with a potential new client . . . this module will help you fix that problem. 

Here are a few highlights of what I’ll be teaching you . . .

• My simple strategy to develop your unique value proposition to elevate yourself to a unique, niche category of ONE in your industry or market, and never be seen as a “commodity” again
• Learn how to easily create content, and Intellectual Property, that is in alignment with your value proposition. 
• Develop a message for when you meet someone new that will differentiate you from the competition, communicate your worth, and clearly articulates the results you help your clients get
• How to subtly (but powerfully) articulate and "pre-frame" your true worth throughout every step of the marketing and sales process
• How to comfortably charge higher prices, and how to reflect this congruently within your positioning
• Create your 7-second and 30-second quick introductions with my proven template --  how to introduce yourself to new people in a way that makes a good first impression, engages your clients' hearts and deep desires . . . and gets them genuinely interested in talking with you more. (You won't sound cheesy or feel like you're "sales sliming" people -- and your potential clients won't feel "sales slimed" either! ;)

. . . and a whole lot more.

The number one question I hear is, "Where do I find new clients and how do I get them to listen to me?"

To be truly successful and profitable in the long term, it is essential that you target specific types of clients and have a defined, repeatable prospecting process. An effective business development plan begins with understanding who your target client is─and knowing where to find them.

In this module you'll learn a variety of prospecting activities that have created success for my clients for years.

Here are a few highlights of what I’ll be teaching you:

1. How to determine the right-sized client (Large, Mid-Sized or Small)─clients that have the financial strength you're looking for to meet your revenue goals
2. Verify your business model makes financial sense, and it is designed in a way that will truly help you reach your goals (most often you'll find that it isn't)
3. How to use various resources and technology to find target clients
4. How to rate and qualify a target client to see how well they fit your new "best client" criteria and determine if they are worth pursuing -- or not 
5. Know 10 critical reasons for rejecting prospective business─because taking on the wrong kind of business will put you out of business

. . . and a whole lot more.

This is what you must do to generate leads.

Many professionals are uncomfortable developing their "book of business" because they were never taught how to do it. Fortunately, these skills can be learned, mastered and sharpened. Identify a few key prospecting activities you will use to generate leads and bring in new business.

Here are a few highlights of what I’ll be teaching you:

1. Develop objectives, a budget, and tactics plan to market your business in a focused, powerful way
2. Fill your pipeline with lucrative, eager clients by focusing on the 5 specific tactics that work fast
3. Identify "lead and lag" indicators that communicate if you are on track to meet your goals daily
4. Create marketing messages and communication tools that correlate to each stage of the buyer's journey to build trust, and quickly move a prospect through your sales funnel
5.  Know which marketing collateral you must have to project professionalism, and communicate your value proposition, and how you help
6. Learn how you can build credibility quickly, and become known as an authority in your field, and charge high fees
7. Learn over 12 highest potential client acquisition path ways and specific tactics how to make them work for you
8. How to implement a "value marketing campaign" to be omnipresent to targeted, high profile, lucrative accounts (that are utilizing your competitors) so that you become known as a resource if they need one (bad news happens, right? ;)

. . . and a whole lot more.

Generating leads is a BIG topic!

Here are a few more highlights of what I’ll be teaching you:

1. Learn about the 5 categories of prospecting . . . and how to use each one to find clients, and ensure a steady flow of new client opportunities
2. How to reach out to prospects to introduce yourself (even if you're an introvert!)─to determine if they need your services─learn WHAT methods to use to communicate most effectively─WHAT to say, a─and determine how many times you should reach out to attempt to schedule a meeting/phone call─this is a HUGE missing piece not taught in other sales trainings
3. How to "pitch" the value you bring to your clients in a way that communicates results, credibility, and how you're better and different from the competition, and gets you meetings and sales 
4. How to launch a "cold" letter and telephone campaign to reach prospects
5. Know expected "closing rates" for different prospecting activities so you can sound, level-minded expectations that will build your confidence in knowing that you're doing things right
6. How to measure the return on investment (ROI) of your prospecting activities so you can track your results, and have the power to course-correct your plan to improve those results.

. . . and a whole lot more.

The #1 way to get new business is through referrals. But you're probably not leveraging your stellar network of contacts.

Go ahead, look at who you're connected with on LinkedIn. You probably don't recognize how rich a potential source your personal network is for business opportunities.

Learn a simple system of how turn your contacts into a "personal sales force" that can deliver leads and new clients leads to you on a weekly basis.

Here are a few highlights of what I’ll be teaching you:

1. Learn a system that eliminates the need for cold calling (truly!)
2. How to put together a step-by-step referral system that prioritizes your contact database─so you will invest most of your time on people who will actually refer you to others
3. How to create a workable follow-up plan to keep in touch and develop relationship─and what type of communication you can send them each month
4. Learn the most effective way to ask for referrals─and how to do so with self-confidence and sincere professionalism
5. Get scripts and templates that will help you develop greater confidence when asking for, and securing, referrals
6. Learn a gentle approach to asking for referrals so as not to come across as "pushy"─and what to say when someone says they don't have a referral
7. How to build recognition and visibility to quickly penetrate new markets and grow your business

. . . and a whole lot more.

This module is about communication techniques that add value, position you as an authority, and allow you to control the flow of the conversation with a buyer.

Here are a few highlights of what I’ll be teaching you:

1. How to build relationships with economic buyers─the people who authorize or write the check
2. Behavioral predispositions, and how to adjust your conversation technique so you align with them and build relationship
3. Controlling the discussion with a buyer so you don't "lose control of the sale", how to spot trouble, and how to regain composure, and control if the conversation has "veered off the rails"
4. How to establish a peer-to-peer relationship with buyers─and not adopt a subordinate position that erodes credibility, and the possibility of making a sale
5. Learn powerful questioning and discovery techniques to identify the issues and problems your prospects are facing
6. How to move a prospect toward asking for you to submit a proposal
7. Identify unacceptable behaviors that could indicate a difficult client─one you want to let off the hook

. . . and a whole lot more.

1. Why you should never charge by the hour
2. How to calculate and determine your prospect's potential ROI─and how to calculate your fees from this value
3. Learn exactly what needs to be included in a proposal, and how to write it in a way that is focused on objectives, and results
4. What you should not include in your proposals, otherwise you give the sale away
5. What to include to minimize costly contract cancellations
6. Get an example of my proposals, that win me business practically 100% of the time

. . . and a whole lot more!

We’re going to go extremely deep into the entire “sales conversation process.” Plus, I will share my tried and tested script with you . . . and show you EXACTLY how to use it when selling to clients to get a commitment from them.

Here are a few highlights of what I’ll be teaching you . . .

1. The 1 insanely easy shift you can make immediately to increase your sales closing rate by 50%
2. The BIG secret on how to go from dreading sales conversations to absolutely LOVING them
3. My 5-step, simple -- but supremely effective sales script that encourages authentic, real conversations with your clients -- putting you, and them, totally at ease, and ready to buy
4. How to completely remove your need to “convince” anyone to buy from you when doing sales calls (this is such a relief)
5. How to make your sales calls far more effective and authentic - and then watch the sales flow in
6. How to prepare for a sales call so that it is the authentic "you" who shows up. This will make you feel at ease (and make you look incredibly competent) while on a call─qualities that are uber-attractive to clients
7. How to prepare for, and confidently handle the most common objections so you don't get tripped up─and you close the sale
8. Hear me closing a real, live $30K deal! ’ll walk you through this powerful piece of content and explain to you exactly what was happening, and tell you what I was thinking about, in every stage of the conversation. You'll also hear how "real" this conversation is. No manipulation, gimmicks or stale tactics. Just the truth. And a sale!

. . . and a whole lot more.

You May Be Wondering Why I Am Doing This

The reason I'm offering this Fast Track Results Client Acquisition School is simple.

It's recently occurred to me that while I'm blessed and humbled to be serving my corporate clients at the highest level, from time to time I want to help women business owners who can't pay the same high fees that larger corporations can afford.

So by creating this rare offer I’m hoping many potential clients will now be able to benefit and use this training to transform their business the right way.

There's another reason, too. Through my one-on-one interactions with women business owners, overwhelm was consistently described as the leading psychological reasoning for a lack of productivity, and business progress.

The stress and overwhelm entrepreneurs struggle with comes from their not knowing what they should be doing.

The real, crippling brain fuzz happens when you doubt yourself, and constantly wonder if you’re doing the smartest, best thing to grow your business. If anything, you have too many great ideas.

For these reasons I’ve decided to offer this secret set of HIGH-VALUE, RESULTS-BASED sales trainings.

Your life as a business owner is about to get way better.

It's recently occurred to me that while I'm blessed and humbled to be serving my corporate clients at the highest level, from time to time I want to help women business owners who can't pay the same high fees that larger corporations can afford.

So by creating this rare offer I’m hoping many potential clients will now be able to benefit and use this training to transform their business the right way.

There's another reason, too. Through my one-on-one interactions with women business owners, overwhelm was consistently described as the leading psychological reasoning for a lack of productivity, and business progress.

The stress and overwhelm entrepreneurs struggle with comes from their not knowing what they should be doing.

The real, crippling brain fuzz happens when you doubt yourself, and constantly wonder if you’re doing the smartest, best thing to grow your business. If anything, you have too many great ideas.

For these reasons I’ve decided to offer this secret set of HIGH-VALUE, RESULTS-BASED sales trainings.

Your life as a business owner is about to get way better.

"So What's Included in this Offer?"

Business magic happens in moments. You don't need massive, complicated business structures, and spend lots of time to get you free.

Here’s what you get when you sign up today:

Components of the School

1. 8x8x8: It is an eight-week program, with eight training modules, delivered over eight hours of either live, or pre-recorded video training sessions, which cover every aspect of client acquisition, from honing in on your value proposition, identifying prospects, establishing relationships with buyers, developing a focused, doable marketing plan, how to control conversations by identifying behaviors of buyers, overcoming objections, to closing the deal . . . and much more.

The video training calls are from 12:00-1:00 pm CST. Please allow 90 minutes for the call just in case we go longer. Date of the video training calls are:

1. March 1
2. March 8
3. March 15
4. March 22
5. March 29
6. April 5
7. April 12
8. April 19

2. MANUAL: The Fast Track Results Client Acquisition School Manual contains every form, script, template, and job aid discussed in the program, from phone scripts, to a marketing plan template, to a proposal template, to calculating ROI, and actual examples from my own business . . . and many, many, many more.

3. PRIVATE FACEBOOK GROUP: This group is a place to experience community, support, and get any questions you have about the content answered.

4. FIRST 10 PEOPLE: 60-Minute Individualized Pre-Session with me to maximize your value. The preparatory work includes working on your value proposition, content strategy, pricing strategy, referral sources, and whatever else you want to talk about during our private time together.

"Is There a Guarantee?"

Even though I'm already giving you a huge 97% off the price that my corporate clients have paid (a minimum of $20,000 to get this same content), I'll back up this offer with a “ 30-Day 100% Rapid Results Guarantee.” If you feel that the techniques that you learn will not help you find new prospects, be successful at closing high-dollar contracts, or you don't think the potential ROI is astounding (10x more, 20x more, lifetime value), I will give you 100% of your money back within 30 days of investing. Simply let me know by emailing me at bonita@bonitarichter.com. I'll give you a full refund, without asking any questions.

If you're seriously committed to making 2017 your best year yet, then grab your seat in this training program now and put it to work in your business right away.

All my best!

Bonita Richter, MBA

President, Profit Strategies

NOT SURE WHAT TO DO NEXT?

If for some reason you're still on the fence about getting my premier sales training at a crazy 97% discount, check out the feedback below . . . then go ahead and lock in your spot!

What Some of My Clients Are Saying...

"Less than 5 months into my business I have 9 new clients. Bonita has been a pleasure work with and comes with a tremendous amount of wisdom based on her years of entrepreneurial experience.  Her ability to listen and provide objective advice has been invaluable!"

-Beth Marshall, Financially Authentic

"My average weekly billing is $2,500 per week. I've come a long way from when I billed $225 for an entire month."

-Janice Newman, HR Focus Consulting

"Bonita brought new insight. She was critical helping us define three key strategies priorities to become more successful long term. We started seeing impact on the top and bottom lines immediately and increased sales over $1M in less than 12 months."

-Patricia Squier, Kirkey Roofing, Inc.

About Bonita . . .

Bonita Richter, MBA loves everything about business, and the challenge of figuring out how to make one tick. 

She has provided direct business consulting, coaching and entrepreneurial training to over 8,000 individuals, and delivered over 300 business classes, educational seminars and presentations.  She believes any business owner can apply advanced business, marketing and sales strategies, whether they’re new in business or further along the path to achieve an extraordinary level of success. 

For 20+ years, Bonita honed her business skills while a owner/leader at Troutman Industries Inc.—a $10-million dollar, 50-employee engineering and manufacturing firm her family owned for 42 years, located in West Lawn, Pennsylvania. Though she was involved in all daily aspects of operating the business, her primary responsibilities were financial and strategic management of the company – focusing on liquidity, profitability, and long-term growth. 

After selling the company in 2002, Bonita launched Profit Strategies and devoted herself to mentoring and coaching small business owners start, launch, and grow profitable, thriving businesses.  Bonita has a degree in business administration from The Pennsylvania State University, and an Executive MBA from the Lake Forest Graduate School of Management, 4.0. 

What Bonita Believes

• Women entrepreneurs hold the key to affect powerful, positive change on our planet
• Treat your clients like gold, because they are
• .In a competitive business environment the most skillful entrepreneur always wins
• There is no easy button for transformation | Be willing to persevere
• Entrepreneurs can successfully apply advanced business strategies – even if they are new in business
• Seek to achieve business mastery and fly! 

EARNINGS DISCLAIMER