We’ve all been there. Things are running smoothly, and then whack, seemingly out of nowhere, your competition takes away your best customer, or the economy shifts. You never saw it coming, except of course, you did.
The traditional Strategic Planning process of exploiting a particular product, market segment or type of technology has run its course. Having goals, objectives, and action plans aren't enough to sustain long-term success. Find out a better Strategic Planning approach to gain a competitive advantage.